Examples of materials and resources used in promotional activities

As a local authority, how do you know where to start with communication about electric vehicles? Thankfully, there’s a solution: Automotive Comms – the team behind Green Car Guide – specialises in communication about electric vehicles and supports a range of organisations and projects around the UK, including Nottingham City Council with the direction of communication for the ULEV Experience project.

There’s a system for marketing and communication, which Automotive Comms implemented for the ULEV Experience project, and this is summarised as follows.

1. Marketing strategy

2. Branding & design style

3. Copywriting

4. Imagery/photography

5. Video

6. Website

7. Social media

8. PR

9. Design of communication materials (digital and printed)

10. Events/exhibitions

See more examples of electric vehicle communication at Automotive Comms

If you have some examples of best practice from your own campaigns then contact luke.redfern@est.org.uk to discuss how to get them included on this section.

Where you use others work please ensure that you reference the Authority or project they are from. Thank you.

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