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Mitsubishi i-MiEV production starts for Europe


Mitsubishi has announced the start of production of its European-spec i-MiEV electric vehicle. The company will also be producing the same car badged as the Peugeot iOn and Citroën C-ZERO.

Mitsubishi has been producing and selling the Japanese-spec i-MiEV since last year. With the production of the European-spec models, the company begins fully-fledged export. Between April 2010 – March 2011 Mitsubishi expects to sell 5,000 i-MiEVs overseas, this includes models built for Peugeot and Citroën.

MMC plans to sell the i-MiEV in Europe in 14 countries including the UK, France and Germany from this December, then from 2011 sequentially expand the countries it will be sold in.

Compared to the Japanese version, the European-spec i-MiEV has been altered to better suit European requirements, including a different front and rear bumper design, added safety features such as Active Stability Control (ASC) system, new gear selection and a new dashboard.

The i-MiEV can seat four adults and has a top speed 81 mph and a range of 90 miles. It costs £28,990, or £23,990 after the UK Government’s recently confirmed consumer incentive of £5,000.